Lighting product design has long been a core element of the service offered by ives product design. Working with halogen & fluorescent sources at Concord Lighting in the late 90’s / early 2000’s, moving on to ceramic metal halide and eventually LED there’s certainly been a huge shift in the design of luminaires in the last three decades. Some of the challenges remain the same; thermal performance, optical performance, ease of use. New challenges like smart technology, designing for upgrades, retrofit, bespoke luminaires or replacement keep lighting product design an ever evolving discipline.